T Rowe Price

As a designer at T. Rowe Price, I was responsible for creating a range of digital experiences for the Personal Investing section of the website. My work included designing key web pages and crafting high-level illustrations that supported both the user journey and brand storytelling. I also contributed visual design solutions for Insight articles, helping to translate complex financial topics into engaging and accessible content.

Category: User Experience, Digital Illustration

Role: Research, Information Architecture, Interaction, Wireframes, User Testing

Tools: Figma, Sketch, Invision

Target Audience: Anyone Using A Streaming Service To Watch Television

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Eli Lilly